Customer retention

August 4, 2020
rockets 4528194 1280

Three tips to boost customer engagement with examples

This is a guest post by Jay Purohit, a Digital Marketing Professional at Acquire. Customer engagement can be defined as the ongoing relationship between a customer […]
July 31, 2020
four 1426634 1920

Four key factors that are framing the challenges for organisations going forward – Interview with Jo Causon of The Institute of Customer Service

Today’s interview is with Jo Causon, Chief Executive of The Institute of Customer Service. Jo joins me today to talk about the July 2020 update of […]
July 28, 2020
books 4118058 1280

COVID-19 and changes in behavior: why you must relearn your customers

This is a guest post by Janelle Estes, Chief Insights Officer at UserTesting.  Although the world is always in a state of change, you’d be forgiven […]
July 21, 2020
map 455769 1280

Do you know the way to customer centricity? Pega believes it does

For years now, organizations have talked about customer-centricity and putting their customers at the heart of what they do. Yet, many, if not most, organizations still […]