Customer retention

May 24, 2023
gasometer g8e36b95e1 1920

The state of customer engagement: Progress, work to be done and a delicate balance

Any regular readers of my posts here on Forbes will probably have realised by now that I am partial to a bit of research and, in […]
May 19, 2023
john bearby images JD6vo6ULVQo unsplash

There’s no point having a fast bike, if you don’t know how to ride it – Interview with Jerry Haywood of Boost.ai

Today’s interview is with Jerry Haywood, who is the Chief Executive Officer at boost.ai, a leading provider of conversational AI for enterprises. Jerry joins me today […]
May 15, 2023
pacman g91118e81c 1280

How to improve patient experience using gamification?

This is a guest post by Likitha Andugula, Marketing Analyst at Upshot.ai With the advent of digital devices and technology, we have been accustomed to having […]
April 9, 2023
unique g26add1f8b 1280

Too much data, too few skills. To achieve personalization, there is another way

Braze, the customer engagement software platform provider, recently released their third annual Global Customer Engagement Review. The research, by surveying 1,500 marketing executives across 14 markets, […]