customer engagement

March 24, 2021
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Are your irrational fears holding back your customer and employee experience efforts?

Please take a moment and cast your mind back to how many people and businesses used to talk about ideas and practices before becoming commonplace. Can […]
February 24, 2021
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We need to talk about customer service’s “messy middle” – Interview with Michael Ramsey of ServiceNow

Today’s interview is with Michael Ramsey, VP, Product Management, Customer Workflow Products at ServiceNow, a cloud computing platform provider that helps enterprises manage digital workflows and […]
February 7, 2021
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The power of personalised videos to drive engagement at all stages of the customer journey – Interview with Matt Barnett of Bonjoro

Today’s interview is with Matt Barnett, Papa Bear at Bonjoro, a mobile and web based application that lets you send personalised videos at every stage of […]
November 12, 2020
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Changes to customer behaviour that brands need to pay attention to as we approach the holiday season

Back in April, I wrote an article that gathered results from several research sources and attempted to describe how the coronavirus pandemic was changing customer behavior. […]