customer engagement

October 16, 2020
proactive

Proactive support is the holy grail of customer support – Interview with Paul Adams of Intercom

Today’s interview is with Paul Adams who is the SVP of Product at Intercom, which helps brands build their customer relationships through conversational, messenger-based experiences across […]
October 12, 2020
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E-commerce is here to stay, as long as retailers connect with consumers at the right time

This is a guest post by Tasha Reasor, VP of Demand Generation & Customer Marketing at Iterable. As we close out one of the most turbulent […]
September 25, 2020
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Up your user-generated content game to increase customer engagement

This is a guest post by Gary Peeling, CEO at Where The Trade Buys. From the days of flyers and telephone calls to the evolving world […]
September 10, 2020
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About time – Intercom puts proactive customer service back on the agenda

I first started writing about the benefits of a more proactive approach to customer service and experience back in 2013. It seemed to me that the […]