Ideas

May 22, 2020
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You can call Zappos to ask for help on anything—one doctor did and was able to help 300 COVID-19 patients

Imagine this. A hospital that is busy dealing with coronavirus patients finds that it is running out of pulse oximeters, the little gadgets that clip onto […]
March 9, 2020
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Corporate transformation will soon switch from digital to purpose – Interview with Mark Curtis of Fjord

Today’s interview is with Mark Curtis, Chief Client Officer at Fjord (part of Accenture Interactive). Mark joins me today to talk about Fjord’s new Trends 2020 […]
December 7, 2019
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Oh my words! I’ve been blogging now for just over 10 years

I’m proud to say that I have now been blogging on this site for just over ten years. The first post went live in late 2009 […]
October 18, 2019

How many exposure hours have you had recently with your customers?

Back in April, I talked to Andy Macmillan, CEO of UserTesting, about a new industry report that they had released – The Rise of the Experience […]