User Experience Design

September 7, 2021
girl 416436 1280

Digital teams suffer from a perception gap that hinders customer experience improvement efforts

Organizations are often fraught with gaps in perception, and many of these impact their ability to improve both the customer and employee experience. Bain is responsible […]
June 16, 2016

Lean UX: The foundation for continuous innovation

This is a guest post from Jouk Pleiter, CEO of fintech company Backbase. Lean UX is as much a philosophy as it is a set of […]