Internal branding

December 1, 2010

Is your brand like Brighton Rock?

Yesterday I caught up with Jim Prior of The Partners (http://www.the-partners.com/), who I was lucky enough to interview for RARE Business. We were chatting about the […]
May 13, 2010

Great Customer Service Starts With Internal Branding

Great customer service starts with internal branding, that’s what I believe. Over the last couple of days the blog has contained a couple of posts talking […]
March 19, 2010

Your Internal Brand is One of Your Most Important Marketing Tools

When you hear the word ‘marketing’ what do you think about?  Most people will think of marketing to new or existing customers.  Simply, they will think […]