Existing customers

July 28, 2020
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COVID-19 and changes in behavior: why you must relearn your customers

This is a guest post by Janelle Estes, Chief Insights Officer at UserTesting.  Although the world is always in a state of change, you’d be forgiven […]
July 12, 2020
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Innovative brands are using direct mail to improve customer engagement – Interview with Dan Frohnen of Sendoso

Today’s interview is with Dan Frohnen, CMO at Sendoso , a cloud-based direct mail and engagement platform that gives companies the ability to send direct mail, […]
June 15, 2020
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Attention Marketers And Customer Experience Leaders: Here is how the coronavirus pandemic is changing customer behaviour

We are reaching a point where stay at home or shelter in place is becoming more and more normalized with many restrictions set to remain in […]
April 20, 2020
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Brands and customers need to step up and work together in this time of crisis

We are living in both challenging and unusual times. Many firms are struggling to stay afloat. Some are having to close their doors (hopefully only) temporarily. […]