Customer Value

July 28, 2015

Towards a unified view of the customer – Interview with James McGourlay of OpenText

Today’s interview is with James McGourlay, who is the Senior Vice President of Global Technical Services at OpenText, a global leader in Enterprise Information Management (EIM) […]
March 6, 2015

Are You Doing These 5 Things Your Customers Hate?

When we reach a level of consistency in our sales or conversions, we tend to think we’ve got our customers all figured out. But what if […]
March 28, 2013

What Does Customer Experience Mean to Your Sales Team?

This is a guest post from Megan Webb-Morgan who writes about business communications and sales for a variety of business blogs across the web, including Resource […]