Social business

January 4, 2021
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Leadership and how to achieve customer centricity – Interview with Minter Dial

Today’s interview is with Minter Dial, an international speaker and a multiple award-winning author, specialized in leadership, branding and transformation. Minter joins me today to talk […]
November 10, 2020
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How can you relate to B2B customers when they more ‘hidden’ from you than before? – Interview with Jeroen Corthout of Salesflare

Today’s interview is with Jeroen Corthout who is the co-founder and CEO of Salesflare, an intelligent CRM that has been built specifically for smaller businesses selling […]
October 2, 2020
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The Wendy’s effect: Why 50% of customers buy from brands with strong personalities

This is a guest post by Danielle Strouther , Marketing Product Expert at Adzooma. A key principle of successful marketing is being able to connect with […]
April 17, 2018
Less Is More

You don’t need more than 3 or 4 quality data points to deliver a personalised customer experience – Interview with Jebbit

Today’s interview is with Jonathan Lacoste (co-founder and President) and Ben Cockerell (VP of Marketing) at Jebbit, the creator of the world’s first declared data platform. […]