psychology

February 4, 2017

Behavioural insights and what is really going on in the minds of your customers – Interview with Dr. Simon Moore of Innovationbubble

Today’s interview is with Dr. Simon Moore (BSc, PhD, CPsychol), a Chartered business and consumer psychologist who specialises in uncovering emotional and personality influences on behaviour. […]
February 11, 2012

Connect with your customers – Research provides clues

photo credit: …-Wink-… I was browsing the other day when I came across this article on Mashable: Want People to Return Your Emails? Avoid These Words […]
September 24, 2010

Employee motivation: Is the solution to treat them like customers?

In a recent article about employee motivation from HR Magazine called Employers face a challenge to retain their most talented employees, warns a Randstad survey, the […]