Marketing

December 5, 2022
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Why you should prioritize accessibility in your customer service experience

This is a guest post by Amanda Winstead, a freelance writer from the Portland area. Customer service should be one of the top priorities for every […]
August 29, 2022
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Nearly half of CMOs are not ready for a cookieless future

On July 27th, Google announced via a blog that it was delaying the removal of third-party cookies in Chrome through into the latter part of 2024. […]
July 10, 2022
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Unlocking the hidden value of language to drive personalisation – Interview with Assaf Baciu of Persado

Today’s interview is with Assaf Baciu, the Chief Operating Officer and co-founder of Persado. Assaf joins me today to talk about Motivation AI, language, personalisation and […]
May 30, 2022
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Little personal touches can make all the difference – Interview with Jawad Malik of Idrese

Today’s interview is with Jawad Malik, the founder of Chicago-based Idrese, a direct to consumer (D2C) brand that provides affordable and luxury custom-made shoes made in […]