Customer trust

February 25, 2022
9239958669 31df4d823d h

Customers know how to solve data, privacy and AI trust issues. Brands should listen to them

In early December, Cogito published some new research designed to capture consumers’ understanding of artificial intelligence (AI), their overall perception and utilization of it, and any […]
November 25, 2020
ball 563970 1280

The relationship between trust, honesty and simplicity when it comes to customer and employee experience – Interview with Brian Rafferty of Siegel+Gale

Today’s interview is with Brian Rafferty, the Global Director of Business Analytics and Insights at Siegel+Gale, a brand strategy, design and experience firm. They also define […]
October 27, 2017

Online reviews have significant ROI with customers and prospects

This is a guest post from Adam Beeson, director of communications, G2 Crowd. Online reviews matter, a lot. A 2016 Local Consumer Review Survey from SEO […]
July 4, 2017
Choice

Are behavioral science, customer centricity and customer experience compatible?

When companies talk about being customer centric, they often talk about putting their customers at the centre of their decision making and only doing things that […]