January 27, 2020 January 27, 2020A lot of organisations talk outside in but their systems are not designed outside in – Interview with John Seddon of The Vanguard MethodToday’s interview is with John Seddon, an occupational psychologist, author and Managing Director of Vanguard, a consultancy company he formed in 1985 and the inventor of […]
January 5, 2015 January 5, 2015Are your mental models getting in the way of improving your customer experience?Every now and again I read something and it makes me stop and think. However, on further reflection it becomes clear how and why the example […]