Privacy

January 20, 2017

3 customer groups that are being overlooked in the customer experience whirlwind

Over the last year, I’ve noticed a number of different groups of customers that don’t seem to be getting a lot of attention. Here are three […]
January 22, 2016

How leading brands are earning customer trust in the midst of data and privacy concerns

The trust that customers have for brands and business, in general, is at a low ebb. Whilst many businesses are cognisant of this and are working […]
December 14, 2015

Let’s stop talking about data and start talking about outcomes – Interview with Geraldine McBride of MyWave

  Today’s interview is with Geraldine McBride, CEO of MyWave, a next generation CRM solution that puts the customer in charge of their data and their […]