Customer retention

November 12, 2020
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Changes to customer behaviour that brands need to pay attention to as we approach the holiday season

Back in April, I wrote an article that gathered results from several research sources and attempted to describe how the coronavirus pandemic was changing customer behavior. […]
September 7, 2020
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Customer success (CS) = Customer experience (CX) + Customer outcomes (CO) – Interview with Nick Mehta of Gainsight

Today’s interview is with Nick Mehta CEO of Gainsight, a customer success technology provider that helps businesses retain customers and drive company growth. Nick joins me […]
July 28, 2020
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COVID-19 and changes in behavior: why you must relearn your customers

This is a guest post by Janelle Estes, Chief Insights Officer at UserTesting.  Although the world is always in a state of change, you’d be forgiven […]
June 15, 2020
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Attention Marketers And Customer Experience Leaders: Here is how the coronavirus pandemic is changing customer behaviour

We are reaching a point where stay at home or shelter in place is becoming more and more normalized with many restrictions set to remain in […]