May 14, 2012 May 14, 2012Connecting the dots of word of mouth, customer loyalty and customer serviceA recent piece of research from Clickfox got me to thinking about word of mouth, customer loyalty and customer service and if we should be thinking […]
April 26, 2012 April 26, 2012The Big Talk and Little Talk of Word of Mouth Marketing StrategyWord of mouth marketing is a powerful weapon in any growth strategy. However, many people struggle to generate good word of mouth as hard as they […]
September 20, 2011 September 20, 2011The Shawshank Redemption the most viral product and best example of word of mouth marketing ever?photo credit: Rami ™ I was thinking about viral products and word of mouth marketing the other day and what it takes to create something that […]