differentiation

August 16, 2021
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Pink Goldfish, standing out, portmanteaus and wabi-sabi – Interview with Stan Phelps and Dave Rendall

Today’s interview is with Stan Phelps and Dave Rendall, co-authors of Pink Goldfish 2.0: Defy Normal and Exploit Imperfection. They join me today to talk about […]
February 5, 2016

How customer experience is helping two businesses stand out in competitive markets

In hyper competitive markets, it can be hard to justify new customer experience initiatives that engage and develop relationships with customers. However, here’s a couple of […]