Hyper-Personalisation

July 27, 2021
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We are all only one moment away from creating a hyper fan – Interview with James Dodkins of Pega

Today’s interview is with James Dodkins, who is commonly know as the CX Rockstar, is a former rockstar but is now the CX Evangelist at Pegasystems. […]
July 14, 2021
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Hyper-Personalisation in Financial Services: What is it and how to achieve it.

In the second half of May, I hosted a webinar discussion on Hyper-Personalisation in Financial Services. I was joined by Ian Ashby, Principal Strategist for Customer […]