customer centric

July 14, 2021
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Hyper-Personalisation in Financial Services: What is it and how to achieve it.

In the second half of May, I hosted a webinar discussion on Hyper-Personalisation in Financial Services. I was joined by Ian Ashby, Principal Strategist for Customer […]
July 6, 2021
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Three apps that are making customer experience more inclusive

In a recent prediction, Forrester described 2021 as the year of inclusive customer experience (CX). When I read that, I wondered if that implied it wasn’t […]
June 30, 2021
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We’re going 100mph. But, we have no rules of the road and we need them – Interview with Ben Pring of Cognizant

Today’s interview is with Ben Pring, who is the head of thought leadership at Cognizant, co-founded and leads Cognizant’s Center for the Future of Work, and […]
June 11, 2021
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Who are the people that feel the least welcome when they engage with a business? – Interview with Gavin Neate of WelcoMe

Today’s interview is with Gavin Neate, CEO and Founder of Neatebox, the umbrella company for WelcoMe and Button. WelcoMe lets service teams know when a disabled […]