mass media

September 20, 2011

The Shawshank Redemption the most viral product and best example of word of mouth marketing ever?

photo credit: Rami ™ I was thinking about viral products and word of mouth marketing the other day and what it takes to create something that […]
May 22, 2010

Is Social Media and the Internet Making Bennis’ Predictions Come True?

I was reviewing a relative old book (it is now over 20 years old) the other day: Warren Bennis’ On Becoming a Leader. In his book, […]
May 22, 2010

Is Social Media and the Internet Making Bennis' Predictions Come True?

I was reviewing a relative old book (it is now over 20 years old) the other day: Warren Bennis’ On Becoming a Leader. In his book, […]