March 17, 2012 March 17, 2012Honesty and transparency with clients and prospects builds better retention and loyaltyphoto credit: dandelionfourteen This is the second of a series of interviews with CEOs that were included in a book I wrote in late 2010 called […]
September 20, 2010 September 20, 2010Consumers, customers and clients: The same or different in your business?A photo of an old ipod and an ipod nano. The same or different? For some they would say they are different but for others they […]
February 5, 2010 February 5, 2010Business Growth and the Coffee Table BookNow I am sure you are asking: what can he be on about? Coffee table and business growth? Let me explain. One of my clients was […]
December 18, 2009 December 18, 2009…..after the Who comes the Why, Where, What, How and WhenIn a recent post I talked about investing time getting to know who your ideal customer is. Now that you have a picture(s) of your ideal […]