Latest articles

November 15, 2021
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The end of the customer experience is so important but is often looked – Interview with Joe Macleod #Endineering

Today’s interview is with Joe Macleod, the Founder & Head of Endineering at AndEnd and a two-time author. Joe joins me today to talk his new […]
November 8, 2021
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Customer service teams: the time for more service advocacy is now

Customer service teams are often taken for granted. Some of you may think that that is a strong statement. But, if you look up the expression […]
November 5, 2021
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CRM is not just about technology; it’s actually about relationships – Interview with Victoria Wejchert of Kinship

Today’s interview is with Victoria Wejchert, who is the founder and CEO of Kinship, a contact management app that makes it easy to store and act […]
October 30, 2021
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A quick intro to people analytics and how it improves employee experience

This is a guest post from Tim Ferguson, a writer and editor of Marketing Digest.  Just as digital marketers use analytics to understand their customers better, […]