I was watching the TV the other day and saw the following ad from Tesco’s. It’s part of a series of ads that follow the shopping […]
Avoiding the trap of surveying too early, too late, or too many things at the same time. Many companies diligently survey their customers and work hard […]
I was reading the Harvard Business Review (HBR) article: Airline Customers Just Want to Know What’s Happening the other day and it reminded me of a […]
Today’s interview is with Mark Lancaster, who is CEO of SDL, who provide technology and services to optimize the global customer experience for clients all over […]