Today’s interview is with Adam Weinberg, the brand director at Haven Life, a digital life insurance agency that’s backed and wholly owned by MassMutual. Adam joins me today to talk about innovating in a very traditional industry, magic tricks, what we can learn from Haven Life’s experience and what are the main things that we should be doing to improve the customer’s experience.
This interview follows on from my recent interview – If you don’t ignore your customers and create a service culture then you won’t have to worry about the competition – Interview with Micah Solomon – and is number 333 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.
Here’s the highlights of my chat with Adam:
Adam Weinberg is a creative problem solver who uses authentic moments to improve customer experiences. In his role as the brand director at Haven Life, a digital life insurance agency that’s backed and wholly owned by MassMutual, Adam is rethinking the way people buy life insurance and how to build a better, more meaningful relationship with policyholders. Adam has more than a decade of diverse editorial, marketing, and brand experiences, including work on several award-winning campaigns.