I read an interesting article recently from the Customer Contact Council (CCC), which was featured in the July edition of the Harvard Business Review. The article […]
I read an interesting article recently from the Customer Contact Council (CCC), which was featured in the July edition of the Harvard Business Review. The article […]
Customer experience: Make it easy and then surprise me In a post I wrote in early August (Delight is over-rated, less customer effort is better) I […]
#175277918 / gettyimages.com A question I have been asking myself recently is: Would Net Promoter Score (NPS) be better if it’s scale only had three numbers? […]
Asking customers for feedback is an essential part of the improvement process for any business and, I’m pleased to say that, many companies now do ask […]