June 22, 2019 June 22, 2019Emotional triggers for a more impactful customer experienceThis is a guest post by Ralph Wunsch who is working as a web publishing consultant for Writebrain, a blog analytics tool. It is often said […]
May 24, 2019 May 24, 2019What would a punk rock version of CX look and feel like?Back in December 2017 I was sat with a friend of mine, Oisin Lunny, in the Basketmakers pub in Brighton. After 2-3 pints of Guinness, I […]
May 6, 2019 May 6, 2019Behavioural economics, alchemy, customer experience and the power of ideas that don’t make sense – Interview with Rory SutherlandToday’s interview is with Rory Sutherland, Vice Chairman of Ogilvy in the UK and author of a new book: Alchemy: The Surprising Power of Ideas That […]
April 30, 2019 April 30, 2019How many exposure hours have you had with your customers over the last few months? – Interview with Andy MacMillan of UserTestingToday’s interview is with Andy MacMillan is CEO of UserTesting and joins me today to talk about their new research report: The Rise of the Experience […]