January 5, 2011 January 5, 2011Could you use the idea of telephone trees in social media to drive your word of mouth?I was watching a film that we received from Lovefilm the other day. The film was Milk, which is the story of Harvey Milk, and his […]
December 31, 2010 December 31, 2010Three strategic pillars for 2011It’s the end of the year and inspired somewhat by Seth Godin’s post yesterday and by Lyn’s post here, I thought I’d do a review of […]
December 29, 2010 December 29, 2010Bet you don’t have a 2011 word of mouth marketing strategyRight about now, if you are anything like me, you are using this time between Christmas and New Year to do some planning and research and […]
December 29, 2010 December 29, 2010Bet you don't have a 2011 word of mouth marketing strategyRight about now, if you are anything like me, you are using this time between Christmas and New Year to do some planning and research and […]