Today’s interview is with Andy MacMillan is CEO of UserTesting and joins me today to talk about their new research report: The Rise of the Experience Economy – The 2019 CX Industry Report, the work that they do, what the best brands do to understand their clients and what leaders and professionals in the CX space should be doing more of.
This interview follows on from my recent interview – Everyone in an organisation should be a loyalty leader – Interview with Sandy Rogers of FranklinCovey – and is number 301 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.
Here’s the highlights of my chat with Andy:
Andy MacMillan is CEO of UserTesting and brings 20 years of enterprise SaaS experience to UserTesting. As a former product executive at Oracle and Salesforce, he saw the critical role that customer centricity plays in creating great experiences. By helping companies become more customer-centric, he has grown multiple enterprise SaaS businesses to hundreds of millions of dollars.
Find out more about UserTesting here, check out the report: The Rise of the Experience Economy – The 2019 CX Industry Report, say Hi to them and Andy on Twitter @usertesting and @apmacmillan and feel free to connect with Andy on LinkedIn here.
Thanks to Pixabay for the image.