Today’s interview is with Scott Pulsipher, President & COO of Needle, a US software firm that is pioneering advocate-assisted commerce. Scott joins me today to talk about what Needle are up to, trust, customer experience and advocate-assisted commerce.
This interview follows on from my recent interview: A degree of humility always succeeds in business – Interview with Michael O’Leary of Ryanair – and is number 145 in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate and delivering great service and experience to their customers.
Highlights of my interview with Scott:
About Scott (taken from his Needle bio)
Scott Pulsipher is the President & COO of Needle.
Scott was previously the general manager of Amazon Webstore, a division of Amazon Services, where he directed overall strategy and global go-to-market efforts. Under his leadership, Amazon Webstore was launched in the US and Europe, and rapidly scaled to support the ecommerce business of tens of thousands of companies. Prior to Amazon, Scott was the senior vice president of Products and Marketing for Sterling Commerce, which was acquired by IBM in 2010. Scott received his MBA from Harvard University. When not working, Scott tries to keep up with his family of six children, while sneaking in the occasional round of golf or day of skiing.