Today’s interview is with John Marick, the co-founder and CEO of Consumer Cellular, a fast-growing and awarding winning provider of cell (mobile) phones and services in the US. John joins me today to talk about his company, why they are growing so fast, what rules they are breaking and what they are doing differently.
This interview follows on from my recent interview: The art of selling has to change because the art of buying has changed – Interview with John Jantsch of Duct Tape Marketing – and is number one-hundred and three in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.
Here are the highlights of my interview with John:
About John (taken from his Consumer Cellular bio)
John Marick is the co-founder and CEO of Consumer Cellular, one of the longest operating and largest mobile virtual network operators of cellular phone service in the United States. In October 1995, Marick launched Consumer Cellular, a company built on the belief that everyone should have access to the safety and convenience of cellular service. At that time, Consumer Cellular had two employees in its Tigard, Ore. location and under John’s leadership has grown to more than 1,000 employees with offices in two states, Oregon and Arizona.
John began his career in marketing with McCaw Communications, which became the country’s first wireless service provider. While there, he noticed cellular operators were focused on providing cellular service to high-use business clients and early adopters, which left individuals with lower use needs struggling to find affordable cellular service. This is when Marick realized his vision for Consumer Cellular – a company that helps everyone obtain affordable cellular service that is easy to understand and use.
John leads Consumer Cellular’s dedication to giving back to the community and has spearheaded company blood drives, quarterly company-wide work sessions at the Oregon Food Bank, a cell phone recycling initiative that has generated more than $50,000 in donations to Doernbecher Children’s Hospital, and other programs benefiting The American Cancer Society, Oregon Food Bank, PRIDE and PHAME.
John Marick received a bachelor’s degree in business administration with an emphasis in management and marketing from the University of Portland and master’s degree in business administration from Willamette University. He was recognized as one of the 75 Significant Business Alumni from the University of Portland as part of the School of Business’ 75th year anniversary.