Today’s interview is with Shep Hyken, a customer service expert, professional speaker and bestselling author who works with companies and organizations who want to build loyal relationships with their customers and employees. Shep has just published a new book: Amaze Every Customer, Every Time: 52 Tools for Delivering The Most Amazing Customer Service On The Planet and I was really pleased when he agreed to talk to me about the book, his experience and to share some insights.
This interview follows on from my recent interview: Smart proactive customer service that delivers results – Interview with Jim Dicso of SundaySky – and is number eighty two in the series of interviews with authors and business leaders that are doing great things and helping businesses innovate, become more social and deliver better service.
Here are the highlights of the interview with Shep:
About Shep (taken from his website bio)
Shep is a customer service expert, professional speaker and bestselling author who works with companies and organizations who want to build loyal relationships with their customers and employees. His articles have been read in hundreds of publications, and he is the author of Moments of Magic, The Loyal Customer and the Wall Street Journal and USA Today bestsellers, The Cult of the Customer and The Amazement Revolution, which was also recognized as a New York Times bestseller. He is also the creator of The Customer Focus program which helps clients develop a customer service culture and loyalty mindset.
In 1983 Shep founded Shepard Presentations and since then has worked with hundreds of clients ranging from Fortune 100 size organizations to companies with less than 50 employees. Some of his clients include American Airlines, AAA, Anheuser-Busch, AT&T, AETNA, Abbot Laboratories, American Express – and that’s just a few of the A’s!
Shep Hyken’s most requested programs focus on customer service, customer loyalty, internal service, customer relations and a motivational program titled “You Are The Magic!” He is known for his high energy presentations which combine important information with entertainment (humor and magic) to create exciting programs for his audiences.
(CPAE, or the Council of Peers Award for Excellence, is the National Speakers Association’s Speaker Hall of Fame award for lifetime achievement in the area platform/speaking excellence. CSP is the international designation for Certified Speaking Professionals and is awarded to individuals for certain achievements and education in the speaking profession.)
Here’s what you should do:
Thanks to Joe Shlabotnik for the image.