Following on from my recent interview, The Twelve Absolutes of Leadership: Interview with Gary Burnison, CEO of Korn/Ferry International, today I am privileged to share with you an interview I recently conducted with Martha Rogers and Don Peppers of Peppers and Rogers Group, a management consulting firm, recognized as the world’s leading authority and acknowledged thought leader on customer-based strategies and underlying business initiatives..
This interview makes up number twenty in the series of interviews with authors and business leaders that I think that you will find interesting and helpful in growing your businesses.
I’ve known about peppers and Rogers for some time, particularly through their Think Customers: The 1to1 Blog, so when I reached out to them asking if they’d be interested in doing an interview around their new book: Extreme Trust: Honesty as a Competitive Advantage, I was delighted when they agreed.
Below are some highlights from our interview:
About Martha (taken from the Extreme Trust book website)
Recognized for nearly 20 years as one of the leading authorities on customer-focused relationship management strategies, Dr. Martha Rogers is an acclaimed author, business strategist and a founding partner of Peppers & Rogers Group, the world’s premier customer centered consultancy.
Business 2.0 magazine named Martha Rogers one of the nineteen “most important business gurus” of the past century. The World Technology Network cited her as “an innovator most likely to create visionary ‘ripple effects.’” Martha’s counsel and insight are regularly sought by Fortune 500 and Blue Chip executives. Her experience in documenting customer value, and her expertise in applying “out-of-the-box” thinking makes her equally popular among the global media, engagement planners, event organizers, as well as corporate and association leaders who are eager to learn more about customer-centric concepts and methodologies. Dr. Rogers’ thought leadership and presentations routinely focus on the business issues that today’s global enterprises are grappling with, while trying to maintain a competitive edge in their marketplace.
You can follow and connect with Martha on Twitter at @Martha_Rogers
About Don (taken from the Extreme Trust book website)
Recognized for almost 20 years as one of the leading authorities on customer-focused relationship management strategies, Don Peppers is an acclaimed author and a founding partner of Peppers & Rogers Group, the world’s premier customer-centered consultancy. Don’s vision, perspective and thoughtful analysis of global business practices has earned him some significant citations by internationally recognized entities. The Times of London has listed him among its “Top 50 Business Brains”, and the United Kingdom’s premier marketing organization, the Chartered Institute for Marketing, included Don among its inaugural listing of the “50 most influential thinkers in marketing and business today.” The World Technology Network has cited Don as an “innovator most likely to create visionary ‘ripple effects.’”
Don has a popular voice in the worldwide media, and has launched a video diary of his global business observations, entitled ”Peppers Unplugged.” This up-to-the-minute commentary is available at www.1to1Media.com. Don is also a noted expert blogger for Fastcompany.com. His compelling, clear and concise way of articulating his insights places Don in high demand as both a speaker and a management advisor. His counsel is regularly sought by Fortune 500 executives and entrepreneurs seeking to identify and retain their most valuable customers, increase customer satisfaction, and improve the financial results on the customer-facing side of their business.
You can follow and connect with Don on Twitter at @DonPeppers
Thanks to notsogoodphotography for the image.