What do the Bee Gees, words, a train company and customer experience have in common?

Bee_Gees_1992

The Bee Gees once sang “It’s only words, and words are all I have to take your heart away”. The sentiment in the Bee Gees words offer a lesson to companies wanting to improve their customer experience. The reason being is that the words that we choose to write to our customers are probably one of the most important elements that define the experience that our customers have with us. However, many businesses tend to ignore them, the extent of

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Heroes and the craft of customer support – Interview with Nick Francis

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Today’s interview is with Nick Francis, CEO and co-founder of Help Scout, a Saas software company that provides an email-based customer support platform, knowledge base tool, and an embeddable search/contact widget for customer service professionals. Nick joins me today to talk about the ‘craft’ of customer support, making support and contact centre agents heroes and their latest Customer Support Survey. This interview follows on from my recent interview – Marrying self organising teams and customer obsession – Interview with Andrew

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Customer experience is all about empathy, here’s how to harness it

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This is a guest post from Oisin Lunny, Chief Evangelist, OpenMarket. Let’s face it: Mobile has changed everything. Today, if you can’t reach a personal contact quickly, it’s extremely frustrating. Likewise, when it comes to brands, if you can’t instantly get a hold of an airline, retailer, or bank–it’s infuriating. While many brands have caught on and adopted a mobile-first approach to customer service, many are still failing to meet customers’ expectations. They may be creating new ways to engage

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Marrying self organising teams and customer obsession – Interview with Andrew Lawson

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Today’s interview is with Andrew Lawson, Chief Product Officer of Zopa.com, a UK online personal finance peer-to-peer lending company founded in 2005. Andrew joins me today to talk about customer service, customer obsession, what it means to them and the shift to self-organising teams that they have recently undertaken. This interview follows on from my recent interview – Customer service and moving from the enterprise to the flexiprise – Interview with Keith Leimbach – and is number 230 in the

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Customer experience, opaque AI and the risk of unintended consequences

Rob Walker keynote at Pegaworld 2017

In recent days we have seen an escalation in the war of words between Elon Musk and Mark Zuckerberg surrounding the dangers of artificial intelligence (AI). Musk worries that if unregulated AI will grow and grow in influence and could ultimately pose an existential threat to humanity. As a result, he is advocating that governments need to start regulating the technology. Zuckerberg, on the other hand, disagrees on the need for more regulation and is more sanguine about the prospects

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Customer service and moving from the enterprise to the flexiprise – Interview with Keith Leimbach

Work at home

Today’s interview is with Keith Leimbach, CEO of Liveops, a leading virtual contact center solutions company for the financial, health care, insurance and retail industries. Keith joins me today to talk about the human and tech balance in customer experience, striking the right balance and maintaining quality standards when you are managing a network of 20,000 virtual agents. This interview follows on from my recent interview – Understanding a customers context is the key to self-service success – Interview with

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Understanding a customers context is the key to self-service success – Interview with Bill Colleran

Context

Today’s interview is with William (Bill) Colleran, President and Chief Executive Officer of AnswerDash, a predictive and artificial intelligence (AI) powered Q&A Saas platform that facilitates customer service for e-commerce businesses thereby reducing support costs and revealing customer needs. Bill joins me today to talk about self-service, context, why static FAQs are not enough and what firms should be doing to improve their customer service using self-service tools. This interview follows on from my recent interview – Big data and

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Is 2% OK with you? Five ways to dramatically improve your customer feedback survey response rates

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Asking customers for feedback is an essential part of the improvement process for any business and, I’m pleased to say that, many companies now do ask their customers for feedback whether it is using methods like customer satisfaction surveys, Net Promoter Score (NPS) or Customer Effort Score (CES). But, many of them, despite working hard to deliver great service and build up trust with their customers, undo a lot of their great work through the way that they go about

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TK Maxx celebrates the friction in its customer experience

TK Maxx

A few months ago I wrote an article called: Do You Really Want To Create A Frictionless Customer Experience?, where I questioned the wisdom behind creating a frictionless experience. My central point in the article was that aiming to create a completely friction free experience could undermine a brand’s ability to create meaning amongst its customers as well as limit it’s ability to differentiate themselves from their competitors. Therefore, I was delighted to see a recent advert from TK Maxx,

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