Building Blocks | Adrian Swinscoe

Adrian Swinscoe January 2, 2012

Customer Focus, Profitable and Growing Business AND a Great Place to Work: The ABC Building Blocks

Given that we are just entering a new year I thought I would give a little reprise to something I wrote just over 12 months ago as I feel that it deserves repeating (The RARE Manifesto: What if….?). Are these the keys to building a business that has customer focus, that is profitable, growing and [...]

Filed Under: Business development, Business growth, Culture, Customer experience, Customer Journey, Customer retention, Customer service Tagged With: abc building blocks, building blocks, Business, business owner, consumer behaviour, customer, customer experience management, customer focus, Customer retention, Customers, growing business, management, Marketing, profitable, relationship marketing

Adrian Swinscoe October 1, 2010

Customer relationships – How to make them stronger

Norman Broadbent Long View Focusing on their customer needs not their business needs

Customer relationships: How to make them stronger? I explored this is a recent interview I did with Sue O’Brien, CEO at Norman Broadbent, a top international search, leadership and HR consultancy firm headquartered in London, where we had an interesting discussion about developing and building relationships. They believe, and I agree, that in their industry, [...]

Filed Under: Business development, Culture, Customer experience, Customer Journey, Customer retention, Customer service, Existing customers, Marketing, Team Tagged With: building blocks, building relationship, Business, consumer behaviour, customer experience management, customer lifetime value, customer relationship, customer relationship management, customer relationships, Customer retention, Customer retention tips for small and large business, Customers, electronic commerce, how to make, Marketing, norman broadbent, personal relationship, relationship, relationship marketing, relationships, strong, stronger