Archive For May, 2010
We all have seen that Social Media and how to use it in our businesses has been one of the big questions in 2009 and 2010. Many companies have jumped in and started using it to huge advantage in their businesses, whether in customer service, customer retention or building their brand and customer loyalty. But [...]
Today, I want to share something with you that is a first for this blog….a video post. Last month, I was fortunate to be asked to speak at an event that Wellers Accountants was running at the St. Stephen’s Club in London and they had asked the guys at Greedy Media to film the presentation. [...]
Ever Heard of Dr. Paddi Lund and His Referral Only Business? It was about five years ago that I learned about Dr. Paddi Lund and his Australian dental practice. He’s built a ‘By Invitation Only’ business that thrives despite the fact that he locked his door to walk-in customers, ditched all of his marketing and [...]
Do you understand why your customers buy from you? Is it because your product or service is the best of its kind? Personally, I don’t believe that people buy things because they are the best. I think the reasoning goes much deeper than that. I believe that they buy things because of two reasons: The [...]
You run a great company that is admired by your peers for your technical prowess and the competency of your employees. You don’t have any problems finding new customers but then you find that you struggle to keep them. Sound familiar? Or do you know a business that would fit this description? Some companies struggle [...]
