Archive For February, 2010
Customers making sales for me…I’d like to see that!!! The term Raving Fans was first coined by Ken Blanchard in his book by the same name. These are customers who are so over the moon with your business and service you provide that they will not only tell all their friends and colleagues about you [...]
Just a very short post to share a clever idea that I came across. Maybe you can use it as inspiration for doing something different in yours, enjoy… A new line of lawn furniture is no great media event but an outdoor furniture company that I heard about got great press for their new product [...]
Lessons on Vision and Leadership from Invictus I went to see the film Invictus the other day….what a fantastic story on inspired leadership and vision both from Mandela and Pienaar. One of the things that I think Mandela did amazing well was that he realised that in order to grow South Africa as a country [...]
OK – so your product is wonderful and your customers are hungry for it, but your sales are declining. Marketing, sales and promotional ideas are pouring out of you, but still they’re not buying. It may be time to review how you close a sale. Words of wisdom come from unusual places and this time [...]
